The Importance of Data Protection in the Digital Era: Views from PT Prosperita Mitra Indonesia

Jakarta - In the increasingly advanced digital era, the amount of data produced every day is increasingly large and detailed. Yudhi Kukuh from PT Prosperita Mitra Indonesia, an expert in the field of data security, talks about the challenges and importance of protecting personal and company data from cyber threats.

"Data is a very valuable asset today," said Yudhi. "As our President once said, data is expensive and very interesting to collect because it can be misused for economic interests."

Yudhi explained that Indonesia is ranked 10th or 11th in the world in terms of cyber attacks, both domestically and internationally. This shows how important data protection is in Indonesia. "While we do not yet have exact figures on the magnitude of cyber threats, the frequency of attacks shows the need for serious measures in data security," he added.

Individual awareness is the first step in protecting personal data. Yudhi emphasized the importance of simple steps such as locking devices, using antivirus, and not sharing personal information such as passwords, birth dates and addresses. “Our devices are now widely used for banking and financial applications. "Data security starts from ourselves," he said.

At the institutional level, companies must take further steps by using security tools such as firewalls and anti-spam to protect their data. Yudhi also emphasized the importance of data security awareness and education in institutions to build a more comprehensive protection system.

With cyber threats increasing, it is important for individuals and institutions to increase awareness and take action to protect their data. "Awareness and action from each individual is very important in building a more comprehensive data security awareness at the institutional level," concluded Yudhi.

Protecting data isn't just about technology, it's also about building a security culture that starts with each individual. With simple steps, we can help protect our valuable data from the ever-evolving threats in the digital world.