Fortune Indonesia Tbk

PT Fortune Indonesia Tbk (FORU) provides marketing communications services, including advertising and public relations services. Founded in 1970 under the name PT Fortune Indonesia Advertising Company which is affiliated with Fortune International Australia. From 1978 to 1990, the company continued to grow with its success in promoting local products. Some well-known advertisements in Indonesia include the KB Blue Circle Advertisement (lit. KB Blue Circle) and the Dancow Instant (Nestle) advertisement with the tagline 'Me and you like Dancow' (lit. Me and you love Dancow). FORU conducted an IPO in January 2002. Since 2011, the company has also provided sports marketing services. In 2014, FORU became part of PT Rajawali Corpora through PT Karya Citra Prima.